Living with Purpose — Body, Soul, & Business
“I didn’t quit drinking because of some big dramatic moment. I just wanted to feel better. So I started swapping alcohol for protein and created the Proteini—and I found joy, clarity, and a whole new kind of happy hour.”
— Joanna Johnsen, founder of The Roasted Purpose, Author of The Purposeful Plate & Proteini Hour
What You’ll Find Here
This space is a reflection of my life—faith-filled, purpose-driven, and constantly evolving.
Here, I share what’s worked for me: healing my gut, choosing clarity over chaos, starting a business with my husband, and creating daily rituals that actually nourish.
Whether you’re looking for: clean recipes that don’t feel restrictive, a mocktail that loves your gut back, business tips rooted in purpose, or just some real talk about life and faith...
Wellness Should Work in Real Life
The Roasted Purpose
Protein coffee that fuels your day without the crash. Clean ingredients. Big impact.
Proteini Mocktail eBook
Fizzy, creamy, protein-packed drinks to help you celebrate without compromise.
10-Day Morning Reset
Structure, encouragement, and a clean start—powered by protein and purpose.
1:1 Nutrition Counseling
Work with a trusted provider to heal your gut and create a plan that works for your life.
The Purposeful Plate
A Clean Protein Cookbook for Energy & Strength
What started as my personal journey to heal inflammation and ditch the bloat turned into a family-tested collection of recipes made with purpose.
This cookbook is filled with over 50 gluten-, dairy-, and sugar-free meals using real ingredients and The Roasted Purpose protein. It’s for busy women who want to feel great, eat clean, and never ask “what’s for dinner?” again.
You’ll find:
Protein-rich breakfasts
Clean desserts
Easy weeknight meals
Creative smoothies
Looking for a Speaker Who Brings Faith, Wellness, and Real Talk?
Whether you’re planning a women’s event, retreat, podcast, or business panel, I bring real-life experience, Biblical encouragement, and practical wellness to every conversation.
From gut healing and entrepreneurship to family, faith, and making better choices with joy—I speak from the heart and love connecting with audiences who are ready to live with purpose.
TOPICS I SPEAK ON:
Faith + Wellness – Honoring your body and God’s purpose in every season
Purposeful Entrepreneurship – Starting a business that aligns with your values
Healing from the Inside Out – My story of inflammation, reset routines, and food freedom
Women’s Struggles, Real Talk – What we don’t say, but desperately need to hear
Living with Purpose—In Business and At Home
My journey didn’t stop at protein coffee and mocktails. Alongside my husband Matt, my brother Terry, and sister in law Colleen, we’ve built two businesses that reflect our values of craftsmanship, integrity, and care—from the kitchen cabinet refinishing to full home renovations.
Because a purpose-filled life doesn’t just fuel your body—it shapes the spaces where you live, gather, and grow.
We don’t replace your cabinets—we refinishing them in just 2 days — no demo, no mess.
SwiftCoat transforms outdated, worn, or dark kitchens into bright, modern spaces that feel brand new without the full remodel price.
Affordable transformations
Fast, clean, and durable process
Locally owned in St. Louis
From kitchen updates to full-home renovations, Everstead Construction is where craftsmanship meets care.
Matt leads every project with excellence, treating your home as if it were our own—because we believe good work is a reflection of good values.
High-integrity construction
Thoughtful design + build
Family-owned, faith-rooted
Let’s Stay Connected.
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